Posttraumatic Stress Disorder And Its Holocaust - 2899 Words

Posttraumatic Stress Disorder and its Victims By: Madeline Fox Dr. Kappas PSY A345 November 29,2014 Abstract Posttraumatic Stress Disorder is a very common condition in which the client shows certain symptoms. The condition is based off of traumatic experiences and if not treated properly can have some very serious life threatening issues. Also it is important to note that this condition can occur to anyone at any point in their lives. All it takes is one little mishap and depending on the outcome or the person, they can develop the symptoms that can potentially hurt them even worse than the event that occurred hurt. Posttraumatic Stress Disorder and its Victims Posttraumatic Stress Disorder(PTSD)†¦show more content†¦PTSD can happen to people of all ages, there is no set number in determining when someone will develop it. There are however certain factors that may increase ones probability of the condition being reached. These factors include: experiencing long lasting trauma, experiencing other trauma earlier in life, such as child abuse or neglect, having a job that exposes more traumatic events than normal jobs do, having mental health problems, a lack of support from family and friends, and having blood related family who have mental health problems. (Help Guide, 2014) Researchers are working on what genes cause fear and have turned up some great results. They found that Stathmin, a protein that forms fear memories, cause mice to freeze which is a survival technique. The mice that they tested during their study were more willing to go into open spaces than normal mice were. GRP si gnals the brain during emotional events. As researchers found, it helps mice to control fear. A version of 5-HTTLPR gene is known to control serotonin levels. The overall findings done on genes linked to PTSD is that there are many that are at work in PTSD. (The National Institute of Mental Health, 2014). The most common types of traumatic events that people with PTSD have lived through

The Pros And Cons Of Phones - 1237 Words

The Other Side I grab my phone from my nightstand and notice I have five missed calls from an unknown caller. I look at the voicemails and click on the unknown caller â€Å"Hello this is Ava Thomas I’m the LA’s deputy cop I’ve notice that you have a loan of $20,000 if you don’t pay it soon we will have to take you to court. Could you please contact me back as soon as possible.† When did I get a loan of $20,000? I look on my credit report to see what I’ve bought lately. There’s nothing, but where and what time someone got a loan on my credit card. â€Å"Mom I have to tell you something.† Mom walk in the kitchen and ask me â€Å"what’s the matter?† My mom asked â€Å"I got a voicemail from a deputy cop saying I have a loan of†¦show more content†¦Officer Ava looks at Jordan with shame. â€Å"You know youre in a lot of trouble for doing this and since youre eighteen and out of the system you could go to jail, Well discuss this tomorrow and see what the consequences will be.† Officer Ava steps out of the room and so does Jordan. I look at my mom and say â€Å"what just happened’’ Mom tells me that everything will be settled soon. I arrive at home and couldn’t sleep at all thinking about Jordan. Did she know that we were related? This day has been an unusual day. She looked like a mess it looked like she had dirt on her face and her hair was all frizzy and tangled. The next day I got butterflies in my stomach I was really nervous to go see her again. We go to the police station and my mom had to fill out some papers. We go into this back room and wait until Jordan gets here. We sit in there for about thirty minutes waiting. An officer comes in and told us Jordan didn’t show up. â€Å"We will look out for her we gave her a call but she didn’t answer,† says the officer. Where is she I wonder I have to find her though as soon as possible because I know that the day after we met her she wouldn’t have overslept or be sick. I’m sitting in the car paranoid then sitting at the dinner table with my family and I can’t even think straight about what Jordan is doing. It was bugging me that they didn’t know where she was orShow MoreRelatedThe Pros and Cons of Owning a Cell Phone790 Words   |  4 PagesThe pros and cons of owning a cell phone Broc Barchard COMM/112 April-08-2013 Kerry Moquett The pros and cons of owning a cell phone Annotated Bibliography: Are cell phones controlling us? I generally like this source because it goes into great detail about the evolution of cell phones. Starting back in 1984 the first cell phone was basically a brick, and now the cell phones used today are way smaller. Also this source talks about devices becomingRead MorePros and Cons of Cell Phones in Schools626 Words   |  3 PagesAmericans place and receive most, if not all, of their calls on a wireless phone. The increase in cell phone usage has expanded into our children’s schools. Many children in today’s society carry a cell phone on their person to school. This increase of usage and change of demographic has created a debate in many schools. Read more: Pros Cons of Cell Phones in Schools | eHow.com http://www.ehow.com/about_5393195_pros-cons-cell-phones-schools.html#ixzz29NbPSPub School Emergencies The increase of schoolRead MoreThe Pros and Cons of Cell Phones Essay1043 Words   |  5 PagesIn this day in age refusing to assimilate to at least some form of modern living is simply not an option. One invention causing controversy today that has yet to cease being alter, modified, and â€Å"improved† since its debut is the ever present cell phone. Even as I sit here typing this paper, my own shiny, rectangular piece of molded plastic and metal lies inches away from my fingertips, beckoning me to use it. Looking out the window, one of the first sights I see are people walking with one handRead MoreCell Phones : Pro Vs. Con1025 Words   |  5 PagesCell Phones: Pro vs. Con Cell phones have come a long way since April 3, 1973 when the first phone was invented. The first call in history was made that day by Motorola employee Martin Cooper, as he stood next to a 900 MHz base station in New York City and phoned to the headquarters of Bell Labs in New Jersey (The Cellphone Turns 40: Remembering Martin Cooper’s Historic Call). Since that day, cell phones have evolved to become what is now a all-in-one master piece. A current cell phone removes theRead MoreThe Pros and Cons of Cell Phones Essay2268 Words   |  10 PagesMartin Cooper changed the world by making the world’s first cell phone call. With a 10-inch-long, 2.5-pound phone nicknamed â€Å"the brick† he called his engineering nemesis at the much bigger company Bell Labs (Here Now, 2014). The phone gave 30 minutes of talk time after 10 hours of recharging and it cost a grand total of $3995. In those days, the average middle-class person could not afford to buy a mobile phone. By the late 1990s, cell phones became progressively accessible to the overall population.Read MorePros And Cons Of Teenage Cell Phone Use1023 Words   |  5 PagesDecember 2014 Pros and Cons of Teenage Cell Phone Use Cell phones have become a major part of people’s lives. They are probably one of the biggest inventions when it comes to communication because of the many functions that they are capable of performing. The use of cell phones has become especially popular among teens as it is a major part of teenage social life. One source states that â€Å"22 percent of children ages 6 to 9 own a cell phone; 60 percent of tweens ages 10 to 14 own a phone, and 84 percentRead MorePros And Cons Of Cell Phones In School1036 Words   |  5 Pagesbe able to understand that phones CAN help you learn! Phones give us opportunities to hold many useful things such as calculators, passwords, and our schedules. I can see that they would want to take it away because it is â€Å"distracting†, but I honestly think that it is more distracting not having it then actually having it, now all we can think about is checking our phones. Although much of the public debate is against it, there are pros assoc iated with allowing cell phones in school. These advantagesRead MoreThe Pros And Cons Of The Use Of Cell Phones While Driving1809 Words   |  8 PagesIt is known that the use of cell phones, specifically handheld use such as texting, while driving decreases driver awareness and the overall safety of roads. In response to this knowledge, some states have passed laws that have outlawed the use of handheld devices, and while there should be laws that definitively outlaw handheld usage, is there enough empirical evidence to outlaw hands free usage of cell phones? In other words, does hands free usage of cell phones, via bluetooth, speakerphone, etcRead MoreCell Phones for Young People Useful or Distracting?1031 Words   |  5 Pages There has always been controversy as to whether texting and cell phone use can cause young people to be less likely to be able to concentrate and focus. As young citizens we have the right to be able to own a cell phone and not be criticized using it for educational reasons. Phones give you access to the internet, teach responsibility, and is an emergency access to contact parents; however it can cause cheating in class room areas by sharing answers, it can distract people from doing work in classRead MorePersonal and Mobile Computing Essay1454 Words   |  6 Pagesonline news cite by using his/her mobile device to read or find out different information. Furthermore, mobile computing will be discussed along with the different types of computing devices ; such as laptops , smart phones ,tablets , I pads , and E Book Readers. Likewise, the pros and cons will be deliberated as well, along with the history, and lastly why is technology currently playing a huge role in diverse people daily lifestyles? To sum it a mobile computer is efficiently any computing device that

Chinua Achebes Things Fall Apart Essay Example For Students

Chinua Achebes Things Fall Apart Essay Chinua Achebes Things Fall Apart presents its readers with an African tribe and its culture. Okonkwo, a well-respected member of the tribe, has some very interesting attributes. Specifically, he has an undying desire to be manly at all times complimented by a deeply rooted fear of being thought of as weak. Okonkwo has a very short, violent temper that is immediately triggered in response to actions that he deems to be weak. Okonkwo basically lived by the phrase, act first and think it through later. Unfortunately, almost every time that Okonkwo lets loose his violent temper in his manly way, he brings trouble upon himself, as well as those around him. One way to explain his actions and the misfortunes that usually follow is to conclude that Okonkwo has bad luck. Another way of looking at this fact is to say that the events are a result of coincidence. However, I disagree with these views, and instead assert that Achebe deliberately made sure that after each of Okonkwos outbursts, a tragedy befell him and those around him. I think that Achebe could have been trying to hint to the reader that placing too much emphasis on acting manly is bad. One example of Okonkwos quick reflexes is seen when he kills Ikemefuna because he did not want his fellow clansmen to think that he was weak. After the Ikemefunas slaying, Okonkwo is unable to eat or drink for two days due to the fact that he is upset over the death of Ikemefuna. However, he must fight against his manly pride, which reminds him that killing someone should not bother him. However, he has trouble accepting this, but must for fear of being considered weak, like a shivering old woman Achebe 45. Another instance of Okonkwos hot temper arises while he and some other men are locked up in a cell and Okonkwo reaffirms how he believes they should have killed Mr. Smith. A messenger overhears this remark and beats each of the men on their backs and heads with a large stick. A final illustration of Okonkwos rash actions leading to suffering for himself and those around him occurs when he hastily kills the head messenger who comes to Umuofia to break up a town meeting. The messenger is only able to speak 2 short sentences, before a furious Okonkwo assassinates him. This brings the ultimate suffering to Okonkwo, who hangs himself, as well as suffering for the rest of the tribe, who may not bury him and some of whom are brought to the court where Okonkwo and the others suffered earlier. In conclusion, Okonkwos tragic flaw was his constantly flared temper, which was a result of a fear of being considered weak, or womanly. It was this temper that was constantly bringing problems to Okonkwo and others around him. In the end, Okonkwo could fight no more and had to take his own life. I believe that Achebe purposefully arranged the novel in this manner in order to convey that being manly is not as important as some believe it to be.

What are the elements of Persuasion

Persuasion can be defined as the process by which a message induces a change in people’s internal mental systems or to their external behavior. The inner systems within an individual include elements such as beliefs, values, attitude or goals. Therefore, persuasion takes place when an individual influences another individual to change his beliefs, attitudes, values, goals, or behavior in a significant way. In the paragraphs that follow, are the discussions for various elements of persuasion and how they influence change in people.Advertising We will write a custom essay sample on What are the elements of Persuasion specifically for you for only $16.05 $11/page Learn More There are different elements of persuasion that have been explored by psychologists. The four main factors that significantly influence how people are persuaded to change their actions are; the communicator, the message, style of communicating the message, and the audience. Firstl y, the communicator of a particular message determines to a higher degree whether one can buy one’s idea. Effective persuaders have tactics and skills that help to convey a message effectively. For this to be true, a persuader should be credible and posses a high degree of attractiveness. The credibility of a communicator is the measure of his or her trustworthiness and expertise. A persuasive message given by a credible person tends to stay longer on people’s minds, unlike cases where the messages are given by a person who is not reliable. The persuader is transformed into a perceived expert by saying things which the audience agrees with thereby appearing as a smart person. Also, the first introduction to the audience as a knowledgeable person in a particular topic of discussion increases the chances of winning their hearts. Overall, being fluent on the matter of discussion wins the audience confidence in you making it much easier for one to persuade an audience. Per suaders should also use a style of speech that is believable to win people’s hearts. Therefore, it is true that the attractiveness of a person directly influences the results of persuasion since an audience prefers a communicator with appealing qualities. Secondly, the message content is another factor that will determine whether one will have a significant influence on a particular audience. Some of the issues that may be included in a persuader’s message may consist of views such as; reason versus emotion, one-sided versus two-sided appeals, and message primacy versus recency.Advertising Looking for essay on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Reason versus emotion as a tactic tries to reflect on the best approach a persuader would prefer to use in persuading an audience. For instance, reason can be associated with the induction of good feelings within an audience as a way of ensuring the message i s effectively persuasive. When messages are associated with good feelings, it is easier for the persuader to win the trust of the audience. Furthermore, messages that have the effect of arousing fear in an audience are more effective in ensuring that the audience is convinced not to behave in a particular manner. A perfect example of this is advertisement on cigarette smoking where a message is attached claiming that cigarette smoking causes lung cancer and so on. Where there are two-sided appeals, it is easier and more disarming when a persuader recognizes the arguments on the opposing side. On the other hand, the primacy effect holds that the first information to be presented is usually the most influential compared to later presentations. On the contrary, the recency effect claims that the opposite is exact although the latter is less common. The channel or medium of communication is another element that influences persuasion. For persuasion to occur, there should be communicatio n that appeals to the target audience. This communication is conveyed to the audience in a particular channel or medium such as written documents, signs, magazines, face-to-face appeals, and television or radio advertisements. For persuasion to be effectively attained, the persuader should make a wise decision on the most appealing medium to use for message delivery. Psychologically, it is believed that written words have a strong influence on persuasion as compared to other media. When a message is forwarded verbally, it is fundamental that the speaker makes it understandable, convincing, and memorable to ensure it is persuasive and attractive to the audience. According to studies conducted in earlier times, it is demonstrated that persuasion is achieved majorly due to people contact and to a lesser degree on the media. Lastly, the type of audience will determine how well they can be persuaded depending on their values, norms, and behavior. The factors that determine the reaction o f the audience may be influenced by their age and what they are thinking after receiving the intended message.Advertising We will write a custom essay sample on What are the elements of Persuasion specifically for you for only $16.05 $11/page Learn More Generally, older people may be harder to persuade because their attitudes are usually defined through adulthood and one may need additional skills to change their minds on what they believe is right. On the contrary, younger people and teens may be prone to persuasion since their attitudes have not stabilized, but are still changeable. Depending on what is sparked on the minds of the audience, after receiving the message, a persuader may be able to influence the audience to various degrees. This essay on What are the elements of Persuasion was written and submitted by user Reece Brooks to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Aesthetics essay Essay Example

Aesthetics essay Essay Example Aesthetics essay Essay Aesthetics essay Essay Today, in the 21st century media controls peoples perspective on what they think is beautiful. Many people live each day feeling insecure about anything that doesnt appear on the celebrities on the front cover of magazines. Walking the streets with low self-esteem is an everyday problem that many people suffer from. What can they do to rebuild their confidence, and live their life to the fullest without hiding behind their flaws? They can visit an aesthetician. An aesthetician performs treatments and procedures to help minimize skin flaws, helps people to obtain a higher self-esteem, and is truly passionate about skincare and helping people achieve better physical health, as well as emotional health. An aesthetician works with skin, and they specialize in skincare. They set up appointments and consultations to talk to their clients about their skincare needs in a hospital or medical practice facility (Santiago). They will examine the patient’s skin, and perform a number of facial treatments, procedures, and recommend several products; they do not prescribe medications or topicals as a dermatologist would. They provide skincare, pre and post to any operation or surgery given. They manage the harmful effects of any skin disease or outbreak from rashes to breakouts. They help with a patient’s appearance by minimizing any skin flaws such as acne, surgical scars, wrinkles, or sun damage. Aestheticians can be trained in giving chemical peels, facial scrubs, laser treatments, Botox injections, cosmetic fillers, and many more types of cosmetic facial work. They are often confused with a cosmetologist due to the fact that an aesthetician will occasionally work in a spa-like environment (Santiago). Aestheticians differ from cosmetologists in many ways, although, they are both concerned about the looks and appearance of the face and body. Aestheticians work with the healthcare side of the spectrum rather than the strictly appearance end. To be an aesthetician, certain qualities are required to keep the client happy, safe, and satisfied. In order to do this job, the quality of being able to show compassion and empathy is needed (Dunn). Most of the time, patients come into an aesthetician’s office with lower than average self-esteem. An aesthetician needs to be understanding, and considerate of this. Another quality necessary for this occupation, as well as many others in the medical field, is the ability to communicate and be personable (Dunn). Being a people-person and having communication with the clients is arguably the most important of them all. If an aesthetician is not able to communicate with his or her patient, their problem will not be solved, and their skin could become worse than it was before (Dunn). The client will leave their office unhappy and it could drastically damage their physical health as well as their mental health. When dealing with their patient’s skin, as well as chemicals, having a steady arm is must-have skill to keep their patient, and their self safe. (Dunn) A medical aesthetician’s main goal should be keeping their clients safe and satisfied at all times. A number of high school courses are highly recommended to get students wanting to become an aesthetician on the right track. To be an aesthetician, recommended high school courses would be chemistry, health, and business management (Powell). Chemistry is needed due to the fact that their daily routine will consist of working with chemicals. A background in chemistry allows the professional to know how a patient’s skin will react with that chemical. Health would be a recommended course to take to understand more about the human body. Also as an aesthetician, business management would be a highly suggested class. Many aestheticians are hired by a small business, or they start one and knowing the business essentials would be beneficial. After completing high school a number of training courses are recommended to be the best aesthetician they can be. It is recommended that â€Å"those preparing to become a medical aesthetician take classes in microdermabrasion, skin resurfacing methods, treatment for skin conditions and proper nutrition for healthy skin (Dunn). †To become an aesthetician, you must complete a training program ran by the State Board of Cosmetology. This job requires a licensure by the state (Santiago). Any aesthetician would need to receive this license from their state, and renew it annually. Those wanting to become an aesthetician should prove to be professional, knowledgable, motivated, confident, and empathetic in order to have success with the variety of patients that enter their office. A trait that is much needed to become an aesthetician is having a well-kept and professional appearance at all times in the office (Gambino 8). People are coming into an aesthetician’s office to improve their appearance. If the experts appearance isn’t satisfactory to them, then in the head of a client, they will lose credibility and they will expect a job not as well done as someone who looks clean and respectable; they would most likely look to another professional. An aesthetician needs to display themselves in the proper demeanor, and use their manners when dealing with a client (Gambino 8). They should make their client feel welcome, and create a happy and cheerful environment. At all times, they must be attentive to all of their client’s needs without hesitation. They need to take pride, as well as feel passionate about what they do and let it. To be a successful aesthetician, motivation to gain a stronger knowledge of what they are doing is key. A firm grasp on all of the current and up-to-date techniques is important to a client’s health and to ensure a job well done on their part (Gambino 8). He or she needs to ensure that they are doing the best job that they can do for their client. Taking initiative and reading skin care books and magazines, attending meetings, seminars and tradeshows, and taking part in professional skin-care organizations increases their credibility and personal knowledge on skincare (Gambino 8). Another must have skill an aesthetician should have while working in the lab, is talent. They must have a natural interest in the aesthetic skincare field. It is not only mandatory to have the talents required, but it is necessary to have completed the correct guidance (Gambino 8). They must have enough training, experience, knowledge, and talent to be confident in their judgment and their abilities (Gambino 8). An aesthetician should not be second guessing or questioning themselves while working on the skin of a client. They need to be sure of what they are doing and confident that it is best for the person in which they are working on. To gain that kind of confidence, hours of training and experience is mandatory. Another trait that helps build up the confidence of the client is being empathetic. Empathy is a trait needed to truly want to help clients feel better about themselves, their health, and their appearance (Gambino 8). An aesthetician should be passionate about the work that they do, its not enough to be in it for the money; it needs to be about their passion of wanting to help people feel better and gain confidence in themselves. Many traits are needed to become an aesthetician, but if a person truly is passionate about this career in particular, they will have no problem acquiring and building upon them. The Bureau of Labor Statistics lists that the median annual salary for aestheticians as $28,920 annually, which equates to about $13. 90 per hour. † This being the case, it is probably not an adequate amount for a person with future goals of buying a home and supporting a family. In order to take this job, a person should not be in it for the income that they are bringing in, but for the pride that is earned through helping others. Like any other job, there are a few positive aspects as well as drawbacks to being an aesthetician. If you love helping people feel good about themselves, it can be extremely rewarding. If people are passionate about skincare, it will satisfy their needs. According to the Bureau of Labor Statistics, the job growth is coming in strong, so there is a good chance of getting a job in the field of aesthetics, and it is still growing (Santiago). The only drawback to being aesthetician is that it is not one of the highest paying medical careers (Santiago). Although the income is not as large as some would like, aesthetics is steadily becoming a more popular job, but positions look as if they will be available no matter what (Santiago). Aestheticians are here to build the self esteem of the people in their community. They can perform a number of procedures, treatments and recommend multiple products to their clients to help rid them of their flaws. Many traits and qualities are needed to obtain an aesthetics career, but with a strong passion for skincare, they should already be possessed by the aesthetician in the making. A drawback to this occupation is that there is not a huge income, but it is buried by the perks of being able to help people feel good about themselves and becoming able to come home with a sense of pride for what they do each day. It is steadily becoming a more popular career and many positions are going to be opening up within the next decade. Personal Evaluation This job seems like it would be a good fit for me. I am very interested in skincare and I am passionate about building people up to make them feel their best. I feel like it would be a very rewarding experience, and I would come home with a sense of pride every night. I think that I would love having this job, but the annual salary wouldnt be satisfactory to my later goals in life such as moving to the east coast, buying a home, and starting a family. My occupational values that relate to this job are that I love making people feel good about themselves at all costs. I know how to have a well-kept and professional attitude and appearance. I know that I would be determined to learn everything that I can about skincare by attending meetings, seminars, and reading up on all of the latest, up-to-date techniques to work to the best of my ability. I have the initiative that it takes to be an aesthetician. I am interested in skincare and the human body. I have empathy, manner, a steady arm, and I can build my knowledge to its fullest potential. Being an aesthetician would be a profession that I would be highly interested in.

Pompeii essays

Pompeii essays Pompeii Pompeii was an exciting town of 20,000 inhabitants, sitting barely a mile away from the foot of Mt Vesuvius. After the eruption of Vesuvius, Pompeii was buried beneath 15 feet of pumice and ash. This helped to preserve the remains of Pompeii over the years. The excavations by Al-Cubierr, Winkelmann and Fiorelli proved that Pompeiis citizens lead a social, political and economical lifestyle. 19th century archaeologist Giuseppe Fiorelli introduced some of the highest standards of excavation at Pompeii. He invented the plaster cast technique for reconstructing the buried victims of Pompeii. The fine details of the plaster cast showed the different types of clothing and facial expressions. The victims skeletons also provided information on health, age, sex and living standards. These methods proved to be a reliable source of evidence. The city plan shows us the different types of buildings that they had and how they were situated. The different buildings include; Forums - political debates and religious ceremonies were preformed, Basilica (town hall) for legal and government business, Temples were dedicated to their Gods, Amphitheatres Blood sport stadiums, Theatres held drama performances, Palaestra (gym) For physical fitness, Thermae (public baths) Cleansing and socializing atmosphere, and Tombs and Commercial areas for the markets and stores. The streets and roads divide the town into rectangular blocks called insulae. The narrow alleyways, roads and building ruins can still be seen in Pompeii. The three types of Pompeii houses were the atrium house (simplest house), atrium peristyle (verandahs and porches), villas (expensive and luxurious) and apartments (rented rooms). The excavation of the Tragic Poets house showed that it was renovated by a wealthy owner in the last years of Pompeii. ...

Share Trading Assignment Essay Example | Topics and Well Written Essays - 2000 words - 1

Share Trading Assignment - Essay Example For the theoretical analysis, the LSE provided all the performance charts for all the companies highlighted and presented in this paper. For the fundamental analysis, the LSE provided all the data in terms of income statements, profit and loss accounts, as well as balance sheets for all the companies stated and highlighted in this paper. A common trend in the investment market in the UK has shown that the trading of securities has been increasing in recent years. The London stock market (LSM) has been in existence for the last 300 years. Many people believe that the LSM holds the ideology where the rich get richer by owning percentages of firms in the financial market. However, due to the introduction of pro trading skills, the LSE has changed its identity allowing an open avenue for any suitable investor to play a vital role in the investment and financial market. The mechanisms of trading in the stock market have been complicated for these investors, a phenomenon that has increased the risks of investment. However, the study of the theoretical and fundamental analysis makes the comprehension of the securities trading mechanism easier to absorb. In this paper, these two phenomena have been identified and explained comprehensively and a comparison analysis has been made to further explain how trades can be made in the London stock market. A case study has also been outlined to determine the two analyses by using 100,000 pounds in the UK local trading floor. A stock is a portion in the proprietorship of a company. Stocks characterize a privilege on the companys properties and earnings. As an individual acquires more stock, their proprietorship stake in the establishment becomes larger. It should be taken to account that the terms stock shares or equity represent the same thing. Most stocks are transacted on exchanges, which are dwellings where customers and vendors set and decide on a price. During the previous few years, the typical persons concern in the

Journal Essay Example | Topics and Well Written Essays - 250 words - 48

Journal - Essay Example Mostly, ethical practices in manufacturing organizations include taking care of the surrounding community with regard to avoiding pollution. This shows the integrity of the organization, which is usually determined by reasoning and habit to make the ethical behaviour continuous and consistent. Ethical behaviour attracts many benefits for the organization that include attracting many customers, which boosts sales and profitability, increase the human resource retention capabilities of the organization, which improves productivity, and attracting additional investors that helps in eliminating business takeover possibilities while increasing the market share. Ethical behaviour can also be said to be corporate social responsibility whose main function is to boost an organization’s image and reputation. In fact, an organization would achieve more when practicing ethically than it would when undertaking its practices unethically. This is because the contemporary world values businesses that value the environment and that protect the interests of the customers through provision of healthy products. Although at times, unethical practice may result in profit, it takes a shorter period of time before the investors start pulling out of the organization and the customers abandon the organization due to negative effect on the organization’s reputation (Ethical Behavior is Good Business, n.d). This causes extensive loss making and could lead to bankruptcy. This implies that the organization’s reputation is mainly sustained through ethical behaviour. Therefore, maintaining high principles of conduct is the best course of action for any organization so as to achieve its objectives ethically and to realize more benefits from the available

Marxist philosophy Assignment Example | Topics and Well Written Essays - 250 words

Marxist philosophy - Assignment Example Analyzing slavery, feudalism and in the contemporary world, capitalism, Marx found that the social struggle between the exploiter and the exploited classes is caused by contradictions in each mode of production adopted by society. These imbalances create unrest whose end result is revolutions2 such as the 1917 upheaval in Russia. The Marxist philosophy has been applied to a diverse range of subjects in economic, political and social spheres, but the political debate is the most prevalent. Marx argues that capitalism creates a rich elite minority class and the exploited majority proletariat class working for the elite. He finds that the oppressed majority3 will revolt in order to build a new better regimes catering for equality of all people in a given society. Lenin and fellow Bolsheviks, interpreting and implementing4 Marxist philosophy in 1917, seized power in a revolution that aimed at setting up a socialist state that replaced capitalist Russia with cooperative ownership of means of production. They sought to bring down the monarchy and a long history of the oppression of the proletariat in the country embodied by the royalty5. In so doing, Lenin was also against half measures that called for a negotiation with existing government. Marxist philosophy calls for socialist world view. The Bolshevik revolution, led by Lenin and compatriots, adopted this philosophy to address oppression of the large Russian peasantry at the hand of the Tsar regime. In the series of revolutions, Marxist ideals are evident in that socialism was expected to give way to communism in Russia, a classless, stateless and humane society in which each person equally shares in production and

Leadership Development And Norma Rae

Leadership Development And Norma Rae An Interactive Successful leader, the Norma Rae (Portrayed by Sally Field) and this classic movie is actually based on the true life of Crystal lee Sutton formerly known as Crystal Lee Jordan who was an employee at J.P Stevens Plant in Roanoke Rapids, North Carolina before being fired in an attempt unionize the employees of the factory. Crystal lee Sutton, who was an American advocate and union organizer, made $2.65 an hour and like Norma Rae had struggled for a safe, fair, working environment for all. (Source-Wikipidea.com) Norma Rae, is a classic example of courage and determination of a strong and motivated women who beyond being small, Un-certain and Un-sophisticated has demonstrated an exceptional leadership quality which facilitated as an instrument to eradicate the common suffering prevalent in her community. Its a brave act of a strong woman against discrimination, sexism and racism. Its a fight for the human rights to live in a fair working environment. Movie has confirmed the truth again that one doesnt needs to be better than the people whom they lead as Norma Rae(Sally Field) exhibits the most robust act of wordless suasion further acknowledging that in leadership, Oratory isnt the whole thing. A radical transformation of a destined follower benefitting more than just a few is the storyline behind Norma Rae. As the study done by Calliper also states that: Women leaders are more assertive and persuasive, have a stronger need to get things done and are more willing to take risks than male leaders.Women leaders were also found to be more empathetic and flexible, as well as stronger in interpersonal skills than their male counterparts.enabl[ing] them to read situations accurately and take information in from all sides.These women leaders are able to bring others around to their point of view.because they genuinely understand and care about where others are coming from.so that the people they are leading feel more understood, supported and valued Norma Rae as a protà ©gà ©e and Rueben being her mentor have exhibited an effective leadership with slightly different leadership styles which further benefitted them to sell their vision to others and guides others for a better tomorrow. In the Movie, Norma Rae, shares the same social identity (Hogg et al, 2001) as she is one of them who have worked within the same mill with her whole family throughout their lives. Anxious still firm, she never denies her past and engages in battle passionately for what she believed was indispensable for the community. Its the Rueben efforts that catalyses Norma from a being a follower to a rebel for a common cause and suffering. Norma Rae demonstrates a more intuitive, task oriented, shared power approach towards leadership and an eagerness to encompass and seek conciliation as suggested by studies about women managers (Fox Shuhmann, 1999; Rosener, 1995; Lunneborg, 1990; Billing and Alvesson, 1994; Gilligan, 1982: Guy, 1992). The Film In the Movie, Norma Rae the protagonist, leads her people towards a better livelihood from a despondent drudgery (Clemens et al, 2000) struggling with all who with money and rights tried to trample the basic human rights. O.P Henley Mill, where she worked as a worker provided her the real platform to explore her true potential. Norma Rae an un-educated, poor worker who finally articulates the pain, and sufferings of all the co workers without any domination but with the power of a unionised effort. As said by Dr. Musimbi kanyaro also that in todays world: Domination as a leadership style is becoming less and less popular. There is a new growing appreciation ofthose traits that women use to keep families together and to organize volunteers to unite and make change in the shared life of communities. These newly admired leadership qualities of shared leadership; nurturance and doing good for others are today not only sought after but also indeed needed to make a difference in the world.A feminine way of leading includes helping the world to understand and be principled about values that really matter. Similarly Norma Rae utilizes the power of shared leadership, nurturance and participative leadership to sell the vision and value behind working in a safe, fair environment being equal for everyone everywhere. It was the exuberant effort of her mentor Reuben Warshawsky , an American labor Union Organiser (Played by Ron Liebman) who sparked the flame inside the passive follower Norma Raes heart, radically transforming her from a follower to rebel with a cause. According to a study of Calliper also it states, that women leaders like Norma Rae learns from adversity and carry on with an Ill show you attitude. Norma Rae has demonstrated the fact that even being denigrated due to the dicey sexual past and bad temper she would never deny who she is and even wont let it matter also. She continued the struggle passionately and won the allegiance of the downtrodden workers while remaining as one of them. As power is not based on title or status; it comes from connecting with people and standing up for what you believe in (Goleman et al, 2002), Norma Raes has also demonstrated the same when she stood up after scrawling the word union on a board, holding her declaration for almost three minutes and as a result, the workers switched off their machines. She stood scared but firm to elucidate the apathy of her and her co-workers. As been described by John Mac Gregory Burns observation: The key distinctive role of the leadership at the outset is that leaders take the initiative. They address their creative insights to potential followers, seize their attention, and spark further interaction. The first act is decisive because it breaks up a static situation and establishes a relationship. It is in every sense, a creative act. (2003:172) Norma Rae who took the initiative of unionisation, and were able to establish the connection became a vital part in the formation of the victorious union. According to (Paglis and Green, 2002) also leaders with high Self Efficacy takes more initiatives to solve the problems and introduce the desirable changes, So Norma Rae shares an high self efficacy to bring substantial changes in system. In the movie Reuben, who knew the legal system and laws, guides Norma as a mentor to take matured and rightful strong decisions. As Gini, A. (1998) explains about the use of power, Norma Rae has pushed the common goal of Unionisation even without any official authority such that through her actions and diligence she persuaded, orchestrated, guided, directed and mobilised her co-workers. Leaders like Norma Rae are confident in the ability to influence people and are more likely to use persuasion rather than coercive or manipulative influence tactics (Goodstadt Hjelle, 1973). As a leader, Norma Rae has interacted in non-coercive ways to decide what changes they wanted to make. It was a multi-directional influence relationship (Rost-1991) between the Norma and its co followers with a mutual objective to accomplish a real change. After being polished and waging a war with full throttle energy Norma shared a teacher-student relationship with Reuben where reverse mentoring (Bass et al, 1994) also cultivated. It was cultivated further into peer relationship, where mentor also being guided by protà ©gà ©e -In the movie also it was depicted when Norma advises Rueben, that the flyer was too complicated and needed more simplification. In the whole movie Rueben, an expertise and an experienced leader was able to organize the zeal inside the Norma Rae to overcome the obstacles together. Rueben has also used the authority and knowledge to individually deal with some difficult situations in the movie for example, when he gets the notice rightly positioned on the notice board during the official visit within the factory. In the end Norma Rae, finally confronts the management more strongly to amputate the whimsical management system as she herself being victimized when her father dies due to pathetic working conditions. One amongst the 800 mill workers she dares and raises her voice to fight for a common cause. The Director perspective The director has demonstrated three distinct leadership styles within the movie where Norma Rae portrays as a Transformational leader with social identity theory and participative leadership style. She demonstrates Situational leadership corroborating the fact that leaders are made not born and leadership is not gender specific. The second style being portrayed by Rueben is of Authentic-Ethical, and of a charismatic Transformational leader, having mentor-protà ©gà ©e relationship with Norma Rae mentoring her, the democratic style of leadership. The third style is of the management of O.P.Henley Textile Mill, being totally autocratic, authoritarian style of leadership. Analysing leadership The main leadership paradigms illustrated in the film are- Leaders can be created or Leadership as a Process Contingency Theory of Leadership and Situational Leadership Transformational Leadership Mentor-Protà ©gà ©e Relationship Authentic Ethical Leadership The Gender Perspective of leadership Social identity theory of leadership Leadership can be created or leadership as a process: A strong theme across disciplines is to gain better understanding of what constitutes effective leadership and which factors have an influence on leadership performance(Singh 2008) It was the confidence, Integrity, Connection, Resilience and the aspiration which made Norma Rae an overall effective leader. She was a made leader who gathered the courage and made the most effective use by synergising the team work for a purposeful action. Gather the courage and understanding to confront the competitive -independent milieus of most organisations; work with employees so that they are convinced that teamwork is to their advantage; and put teamwork to work to achieve synergy up and down and across the organisation.(Tjosvold and Tjosovold 1991) Norma Rae as a movie opposes the applicability of trait leadership also. As under the tutelage of Ruebens, Norma even without the charismatic power which is perceived to be an important aspect of leadership achieves the impossible even for her also. It is one of the contradictions under which she lived till the time Ruebens became his mentor and the relationship converted into mentor-protà ©gà ©e relationship. Norma marshalled (Bennis and Nanus, 1997) the skills under the tutelage of Rueben. Norma Rae with the cognitive ability (Bruce Avolio, 2005:25) even, after being rejected from the pastor, conducted meeting at her home, facing the conflict with Sonny also. Even after facing the conflicts both from the work and even from the family she was able to trudge through the path successfully and won her followers what they deserved. Even after being confronted hard by the company (work-conflict) she was able to stand as strong, as a powerful woman who conveyed the vision to everyone. She was able to win the hearts of the followers as she had the same pain. Contingency Theory of leadership and Situational Leadership As Bennis suggested that: à ¢Ã¢â€š ¬Ã‚ ¦more leaders have been made by accident, circumstances, and sheer will then have been made by all the leadership courses. Leadership and the leadership style is subjected to situations and circumstances (Howell et al, 2006) as shown in the movie also where Norma is completely being transformed and she fights for workers altogether. Its the way she exhibited situational leadership to motivate other workers when she holds the piece of cardboard with the word union written on it. This further formulated the worker to understand the real depth behind that word and they joined together by switching off their machines. Norma took the responsibility to integrate them through a single powerful word with deep silence and innocent eyes thriving to get them what they actually deserved. All the workers got turned into the followers as being aroused by eager and wants, by portraying the single idea from their perspective (Halpern et al, 2003) Transformational leadership Enthusiasm, Energy, Engagement, Sharing Power and information and encouraging participation are key skills or traits being present in a transformational leader. As said by Roserner (1990), a transformational leader is one who can transform and is able to motivate subordinates to transform their own self interest into the interest of the group through concern for a broader goal. Norma as a transformational leader had a very good understanding of the psychology of his followers to inspirationally motivate them and intellectually stimulate them. (Pierce et al, 2008). Norma Rae being personally identified as one of them was able to encourage the followers and motivated them to lend themselves for a common cause. Vinnicombe and Singh (2002) also described a women management and communication style as being based on personal respect, mutual trust, and regard for the contribution that each team member can bring, and the development of the individual and diverse talent. Rueben, being a charismatic transformational leader, told the story about his grandfather and unions to create a vision and demonstrate the values of working as a team and how a unified team is like a family. He knew that transformational leadership is a multi-level construct and type of individualised relationship that a leader establishes with followers which emerges within team members also. Even as described in transformational theories that emotional processes being as important as rational processes it signifies symbolic action and Instrumental behaviour. Rueben also told Norma Rae to leave when she behaves rudely and counsels her to be diplomatic. Rueben displays a very high emotional intelligence in situations. Even ( Avolio and Bass-1995) argued that transformational leadership is a multi-level construct and its the type of individualised relationship that a leader establishes with followers which emerges within team members also. High levels of Emotional Intelligence as said by (Goleman-1998) being the most important for effective leaders as it provides them the ability to adapt themselves to the different situations especially crisis. Authentic-Ethical leadership Gardener also has stated about authentic leadership and authentic leaders such as Genuine leaders are the ones who lead by example in fostering healthy ethical climates characterised by transparency, trust, integrity, and high moral standards. Such leaders can be called as authentic leaders who are not only true to themselves, but they lead also lead others by helping them to achieve authenticity also (Gardener et al. 2005:344) Rueben also exhibits authentic ethical leadership which is related to values and commitment for self development of the team members. As said: Ethical Leadership is also related to leader personality traits and needs (Brown Trevino, 2006b; OConnor Mumford, Clifton, Gessner , Connelly , 1995). Rueben has demonstrated all aspects of an effective leader with high level of conscientiousness, High Emotional maturity, Low nuerotocism, Low narcissism and high internal locus of control. Even Norma also shares strong internal locus of control as she also believes that lives are determined more by our own actions than by chance or Uncontrollable forces ,which is further groomed with Rueben motivation. According to Bass and Steidlmeier (1999), there is disparity between authentic transformational leader and the Pseudo Transformational leadership. Authentic leadership is a lot more than performing in a transformational way. The authentic transformational leaders are more based on their moral and virtuous foundations. The Gender Perspective of leadership As the meta analysis done by Eagly,Johannesen-Schmidt Van Engen ,(2003) it explains that women uses slightly more transformational leadership behaviour than men which makes them more renowned among the followers. Norma demonstrated courage as well as individualised consideration for everyone as shes used to remember the names of people in the movie which included supportive behaviour as well as the efforts to develop subordinates skill and confidence. Acc to Heller (1982) also there is a common myth that leadership is gender specific and only men make good leaders. Even in the movie Sonny complains to Norma about her casual behaviour towards family and paying more attention towards her union work. This incident also reflects that women are supposed to be taking care of household work only. This mindset is completely condemned by Norma and she proves that leadership is beyond gender and in fact women have certain characteristic that awards them the edge over men in being the leaders, like -empathy, and a caring attitude (Heller, 1982). Norma exhibits a classic example of an made leader and marks that womens posses the potential to become an outstanding leaders than men. Social Identity theory of leadership Norma Rae closely represents the group characteristics as well as aspiration, Norms and values of the group as shes one of them. She creates a social identity (Hogg ,2001) within the group. Norma Rae works closely with the followers and transforms them. Norma as depicted in the movie also very creative in expressing her beliefs for social development particularly when she holds that play card of Union in her hands. As supposed by (Reicher and Haslam, in press-b) that both leader and followers are active interpreter of social world. In Norma Rae also both Norma and the followers struggles for creating an equal world for all. It allows them to create their own world and rather than the one made by others. Such strategies are most common when there is Undemocratic and dictatorial regimes( Reicher Hopkins ,2003; Koonz, 2003: Overy ,2004) which is being followed by O.P Henley management. Conclusion Norma Rae has demonstrated the real potential of the womens and portrayed the real life of Crystal Lee Sutton. Like Norma Rae all the women do posses the ability to become effective leaders. Norma had portrayed a very distinct and extra-ordinary style of leadership with the help of his mentor Rueben. She achieved the goal of Unionisation and got her people what they actually deserved. Stodgill (1948, p. 64) also said that: A person does not become a leader by virtue of the possession of some combination of traits.the pattern of personal characteristics of the leader must bear some relevant relationship to the characteristics ,activities, and goals of the followers.

Abraham Van Helsing Essay

Innocence, chastity, purity, and married life are just a few things that made up the ‘image’ of the nineteenth century Victorian woman. During this time, it was greatly looked down upon if a woman chose to stay single, as she would be pitied and dubbed a â€Å"whore†. Lucy Westenra is one of the main characters in the novel, Dracula by Bram Stoker. Lucy is a beautiful young lady whose innocence and virtuous being draws three suitors to her. Although, this portrayed innocence is not the only thing that is drawing these men towards her. Lucy has a sexual appeal to her personality, much different than her best friend Mina Murray and the typical Victorian woman. This sense of sexual desire will eventually lead her right into the dangerous and evil arms of Count Dracula. The Count only has the ability to attack willing victims, which is why the sexually driven Victorian woman, Lucy Westenra is the first character to become victimized by Dracula’s deadly spell. Count Dracula was an evil, lustful vampire who wanted nothing but power and control. He lived in an Eastern European country called, Transylvania. The Count preyed on any individual who would make him feel in control and powerful of the situation. This is why Lucy Westenra was targeted and made Dracula’s first victim. The first peculiar account Lucy and Mina experience was when they see a Russian ship wrecked near the shore and hear that the there was no life aboard and the captain had died holding a crucifix in his hands. Soon after the account, Lucy started mysteriously sleep walking many night in a row into the grave yard near her home. One night, Mina had awoken the Rowatt 3 find Lucy missing and not in her bed, she then found her outside with a creature with beaming red eyes hunched over her. Mina tried to save her friend but by the time she got over there, the creature was gone. In the morning Mina had found strange dots on Lucy’s neck and after struggling for weeks Lucy became deathly sick and started to change before everyone’s eyes. Unknowingly, she was transforming into a super natural and dangerous form of herself while dead and lying in a cold grave. â€Å"Indeed, it is not only Lucy and Mina who are dramatically transformed in the draining, but Dracula himself, whose transformations are much more varied and complex than those of his victims.† (Pg. 238, Viragh) Count Dracula had stripped this woman of her innocence and virtue by changing her to an evil vampire just like him. Dracula now had control over Lucy but only because she was willing to let him control her. In the nineteenth century, straying away from who a woman is supposed to be according to the Roman Catholic Church is heresy. A woman was never to be with more than one man, but was to be married and completely faithful to her partner. This century was ruled by â€Å"the belief that an individual’s sex and sexuality form the most basic core of their identity, potentiality, social/political standing, and freedom† (Pg. 1, Ridgway) Lucy Westenra had a completely different mindset as she expressed in a letter to her dear friend Mina. â€Å"Why can’t they let a girl marry three men, or as many as want her, and save all this trouble?† (Pg. 66, Stoker) After Lucy states these words in her letter, she immediately admits to her thoughts and actions being heresy. Just because she confessed Rowatt 4 to this sin against the church and her beliefs does not simply alleviate Lucy’s sexual desire. This difference between Lucy and other nineteenth century virtuous women was not just a phase of rebellion, it was psychological. Lucy is fully aware that she is desired by many men and she lets that get into her head, essentially she is feeding off the attention. This vulnerability and openness is why Lucy Westenra is Count Dracula’s first and easiest target. The first time the Count starts to get into Lucy’s head is after her and Mina see the wrecked boat upon shore, containing the containers of dirt. These were Dracula’s sleeping quarters. This fact was not known by the women at the time, but soon after this event is when Lucy starts to sleep walk. This sleep walking is not a coincidence but is psychologically connected to her sinful desires of lustfulness. Count Dracula only has the power the attack willing victims, which could only mean Lucy knew in her subconscious what she was doing by going out to the cemetery at nights. This spell Dracula puts on Lucy is the same spell he put on the three women who now life in Dracula Castle with him. These women were just as innocent and virtuous as Lucy was and are now sex crazed and evil just as the Count is. This â€Å"spell† was a way to undermine women so that Dracula would feel powerful and controlling over them. In essence, Lucy Westenra was a seemingly virtuous nineteenth century Victorian woman who actually had underlying sexual desires. These desires made Lucy vulnerable to Count Dracula, who was consumed with gaining control over his victims. Because of her lustful manor, Lucy was drawn to the attack of Dracula and fell under his deep spell. From then on there was no turning back. Works Cited Stoker, Bram. Dracula. 1897. New York: Oxford University Press, 1990. Viragh, Attila. â€Å"Can The Vampire Speak? Dracula As Discourse On Cultural Extinction.† English Literature In Transition, 1880-1920 56.2 (2013): 231-245. MLA International Bibliography. Web. 25 Sept. 2013. Ridgway, Stephan. â€Å"Victorian Sexuality† in â€Å"Sexuality and Modernity† originally written as a lecture for Sociology at Sydney University, 1996. Isis Creations. Web. 12 Nov. 2010.

Movers & Shakers

Movers and Shakers in Education The Common School Movement (1830 – 1865) The common school movement advocated for a greater role by the government in children’s education. To this end, Horace Mann was a staunch advocate for the common schools (Kaestle 2). Horace Mann believed that the social coexistence and political stability was dependent on achieving universal education. Consequently, he lobbied the state to embrace ‘nonsectarian’ common schools for the admittance of all children. To this effect, Mann argued that it was civic and religious duty for the government to support common schools.Moreover, Mann believed that teachers were in need of a formal education system beyond High School. Consequently, Mann was joined by other lobbyist for common schools such as Catherine Beecher. However, it is critical to mention that resistance to the common schools was evident from Roman Catholic adherents. To this effect, the opponent believed that nonsectarian common schools were against the precincts of Catholicism. However, the first common school was established in Massachusetts in 1839 following compromise and political consensus.By the latter period of the 19th century, other states adopted common schools policies that evolved to what the contemporary public schools system. John Dewey (1916) John Dewey was epitomized as a prominent American philosopher and educational revolutionary whose ideologies contributed to reform in the social and education sector. In reference to education, Dewey is best known for his philosophies in education. To this end, John Dewey theorized education as the process of developing an individual’s capacities to which the person gains control over his/her environment and consequently fulfil his/her potential (Novak).Consequently, John Dewey formulated four aims of education. Foremost, he believed that education is life whereby life itself was epitomized by education. Moreover, education is life was whereby t he learner was focused on the present scenario and not the future. Secondly, Dewey believed that education is experience. Consequently, he explained that education should be based in experience since it develops a new insight in the learner and replaces old experience. Third, Dewey believed that education was centred on the development of social efficiency.To this end, he envisaged the school as a social institution designed to replicate the realities of the outer world. Fourth, Dewey believed that theory and practice should be conjoined in education. Consequently, thoughts or words should be precincts of teaching and learning. Moreover, Dewey envisioned a method of teaching through direct experience. This was whereby teaching was based on activities in direct connection with the child’s life. Evidently, John Dewey’s theory of experiential learning and child centred social theory contributed to the development of contemporary education practices in the 21st century.Con sequently, his education philosophies marked a shift from lecture based learning processes. The Case of Brown v. Board of Education  (1954, 1955) The case involved the pertinent issue of racial segregation in public learning institutions. To this end, the National Association for the Advancement of Colored People (NAACP) and Thurgood Marshal led a judicial campaign against the racial segregation of learners at school (â€Å"History of Brown v. Board of Education. â€Å"). The Brown vs. Board of Education was a consortium of five cases involving Briggs vs. Elliot, Gebhart vs. Ethel, Brown vs.Board of Education of Topeka, Davis vs. Board of Education of Prince Edward County (VA) and Boiling vs. Sharpe(â€Å"History of Brown v. Board of Education. â€Å"). The facts underlying each case were divergent but were all connected based on the legality of government-sponsored segregation of students in public schools. Initially, the U. S District Court had favoured the school boards in its judgment. Consequently, the plaintiffs launched an appeal in the Supreme Court of U. S. Thus, in the hearing of the cases in 1952, all the five of them were collectively referred to as the Brown vs.Board of Education. While arguing against the case, the plaintiff counsel stated that segregation of black and white students fuelled inequality, and went against the ‘equal protection clause’ stipulated in the United State’s Fourteenth Amendment constitution. Moreover, the plaintiff cited Kenneth Clark’s social scientific research that discovered segregation school polices imposed an inferiority complex among black children. In the ruling presided over by Chief justice Warren in 1954, the court ruled in favour of the plaintiff.Consequently, the court concluded that the doctrine of ‘separate but equal’ was unconstitutional and that segregation of students was inherently unequal. On May 31 1995, the Supreme Court ordered and expedient and speedy process of desegregation of all public schools. However, the desegregation process dragged on for over 20 years. Despite this, the Brown vs. Board of Education set the precedent for an equal and racially transformation of the American education sector. No Child Left Behind Act (NCLB) of 2002The No child left behind act was officially signed into law on 8th January 2002 (American Speech Language Hearing Association). Its fundamental precinct was based on the notion that every child can learn. Moreover, it envisioned a future whereby all children will achieve proficiency in learning. In addition, the ‘No Child Left Behind Act ‘is an elaborate blueprint for reforming schools, empowering parents and transformational change in school culture. Towards the goal of improving educational standards for all children, the act incorporates all students in public schools.To this end, it is inclusive of all children irrespective of those disabilities. Moreover, it applies to children w ith behavioural dysfunctions, immigrant children, minority kids as well as those learning English as Second Language. The law came into force following increasing growing concern about the declining standards of education. Evidently, the former President, George. W. Bush recognized that segregation in reference to the disadvantaged children in schools was prevalent as well as inadequate standards of measuring progress of students.In seeking to increase the parents’ role in the child, the Act recognized the need for holding school’s accountable in performance standards. Consequently, the act empowers parents with the right to know whether their children are making sufficient academic progress. In reference to the teacher, the Act demands for highly qualified personnel in the respective subjects. It equally calls for use of validated research driven instruction manuals. Furthermore, the acts seeks to increase accountability through formulation of Adequate Yearly Progress (AYP) for states.To this end, Adequate Yearly Progress stipulates the minimum benchmark of improvement required by school districts yearly. As a result, the NCLB Act has set the precedent of improving education for children through the collaborative efforts of parents, schools districts and teachers. References American Speech Language Hearing Association ASHA. 2012. â€Å"No Child Left Behind Act (NCLB). Retrieved from http://www. asha. org/advocacy/federal/nclb/exec-summary. htm. Kaestle, C. F. , & Foner, E. (1983). Pillars of the republic: Common schools and American society, 1780-1860.New York: Hill and Wang. Print. Novak, George. 1960. â€Å"John Dewey’s Theories of Education. † International Socialist Review, Vol. 21, No. 1, Winter 1960. Retrieved from http://www. marxists. org/archive/novack/index. htm United States Courts. 2012. â€Å"History of Brown v. Board of Education. â€Å". Retrieved from //www. uscourts. gov/EducationalResources/ConstitutionResourc es/LegalLandmarks/HistoryOfBrownVBoardOfEducation. aspx. xtimeline. 2009. â€Å"American Education: From Revolution to the Twentieth Century. † Famento. Retrieved from www. xtimeline. com/evt/view. aspx? id=637932.

Biography of Juan Perón, Argentinas Populist President

Biography of Juan Perà ³n, Argentina's Populist President Juan Domingo Perà ³n (October 8, 1895–July 1, 1974) was an Argentine general who was elected president of Argentina three times: 1946, 1951, and 1973. An extraordinarily skilled politician, he had millions of supporters even during his years of exile, from 1955 to 1973. His policies were mostly populist and tended to favor the working classes, who embraced him and made him the most influential Argentine politician of the 20th century. Eva Evita Duarte de Perà ³n, his second wife, was an important factor in his success and influence. Fast Facts: Juan Perà ³n Known For: Argentine general and presidentBorn: Oct. 8, 1895 in Lobos, Buenos Aires ProvinceParents: Juana Sosa Toledo, Mario Toms Perà ³nDied: July 1, 1974 in Buenos AiresEducation: Graduated from Argentinas National Military CollegeSpouse(s): Aurelia Tizà ³n, Eva (Evita) Duarte, Isabel Martà ­nez Early Life Although he was born near Buenos Aires, he spent much of his youth in the harsh region of Patagonia with his family as his father tried his hand at various occupations, including ranching. At 16, he entered the National Military College and joined the army afterward, deciding to be a career soldier. He served in the infantry as opposed to the cavalry, which was for children of wealthy families. He married his first wife Aurelia Tizà ³n in 1929, but she died in 1937 of uterine cancer. Tour of Europe By the late 1930s, Lt. Col. Perà ³n was an influential officer in the Argentine army. Argentina didnt go to war during Perà ³ns lifetime; all of his promotions came during peacetime, and he owed his rise to his political skills as much as his military abilities. In 1938 he went to Europe as a military observer, visiting Italy, Spain, France, Germany, and other nations. While in Italy, he became a fan of the style and rhetoric of Italys Prime Minister Benito Mussolini, whom he greatly admired. He left Europe just before World War II began and returned to a nation in chaos. Rise to Power: 1941–1946 Political chaos in the 1940s afforded the ambitious and charismatic Perà ³n the opportunity to advance. As a colonel in 1943, he was among the plotters who supported Gen. Edelmiro Farrell’s coup against President Ramà ³n Castillo and was awarded the posts of secretary of war and then secretary of labor. As labor secretary, he made liberal reforms that endeared him to the Argentine working class. From 1944 to 1945 he was vice president of Argentina under Farrell. In October 1945, conservative foes tried to muscle him out, but mass protests led by his new wife Evita Duarte forced the military to restore him to office. Evita Perà ³n had met Eva Duarte, a singer and actress known as Evita, while they were doing relief work for a 1944 earthquake. They married in October  1945. Evita became an invaluable asset during her husbands first two terms in office. Her empathy for and connection with Argentina’s poor and downtrodden were unprecedented. She started important social programs for the poorest Argentines, promoted womens suffrage, and personally handed out cash in the streets to the needy. After her death in 1952, the pope received thousands of letters demanding her elevation to sainthood. First Term as President: 1946–1951 Perà ³n was elected president in February 1946 and was an able administrator during his first term. His goals were increased employment and economic growth, international sovereignty, and social justice. He nationalized banks and railways, centralized the grain industry, and raised worker wages. He put a time limit on daily hours worked and instituted a mandatory Sundays-off policy for most jobs. He paid off foreign debts and built many public buildings, including schools and hospitals. Internationally, he declared a â€Å"third way† between the Cold War powers and managed to have good diplomatic relations with both the United States and the Soviet Union. Second Term: 1951–1955 Perà ³n’s problems began in his second term. Evita passed away in 1952. The economy stagnated and the working class began to lose faith in him. His opposition, mostly conservatives who disapproved of his economic and social policies, became bolder. After attempting to legalize prostitution and divorce, he was excommunicated. When he held a rally to protest the movement against him, opponents in the military launched a coup that included the Argentine Air Force and Navy bombing the Plaza de Mayo, the central square in Buenos Aires, killing almost 400. On Sept. 16, 1955, military leaders seized power in Cordoba and drove Perà ³n out on Sept. 19. Exile: 1955–1973 Perà ³n spent the next 18 years in exile, mainly in Venezuela and Spain. Although the new government made any support of Perà ³n illegal (including even saying his name in public), he maintained great influence over Argentine politics, and candidates he supported frequently won elections. Many politicians came to see him, and he welcomed them all. He managed to convince both liberals and conservatives that he was their best choice, and by 1973,  millions were clamoring for him to return. Return to Power and Death: 1973–1974 In 1973, Hà ©ctor Cmpora, a stand-in for Perà ³n, was elected president. When Perà ³n flew in from Spain on June 20, more than 3 million people thronged the airport to welcome him back. It turned to tragedy, however, when right-wing Peronists opened fire on left-wing Peronists known as Montoneros, killing at least 13. Perà ³n was easily elected when Cmpora stepped down, but right- and left-wing Peronist organizations fought openly for power. Ever the slick politician, he managed to keep a lid on the violence for a time, but he died of a heart attack on July 1, 1974, after only a year back in power. Legacy Its impossible to overstate Perà ³ns legacy in Argentina. In terms of impact, he ranks with leaders such as Fidel Castro and Hugo Chavez. His brand of politics even has its own name: Peronism. Peronism survives today in Argentina as a legitimate political philosophy, incorporating nationalism, international political independence, and a strong government. Cristina Kirchner, who served as president from 2007 to 2015, was a member of the Justicialist Party, an offshoot of Peronism. Like every other political leader, Perà ³n had his ups and downs and left a mixed legacy. On the plus side, some of his accomplishments were impressive: He increased basic rights for workers, vastly improved the infrastructure (particularly in terms of electrical power), and modernized the economy. He was a skillful politician on good terms with both the East and the West during the Cold War. One example of Perà ³ns political skills were his relations with the Jews in Argentina. Perà ³n closed the doors to Jewish immigration during and after World War II. Every now and then, however, he would make a magnanimous public gesture, such as allowing a boatload of Holocaust survivors to enter Argentina. He got good press for these gestures but never changed his policies. He also allowed hundreds of Nazi war criminals to find safe haven in Argentina after World War II, making him one of the only people in the world who managed to stay on good terms with Jews and Nazis at the same time. He had his critics, however. The economy eventually stagnated under his rule, particularly in terms of agriculture. He doubled the size of the state bureaucracy, placing a further strain on the national economy. He had autocratic tendencies and cracked down on opposition from the left or the right if it suited him. During his time in exile, his promises to liberals and conservatives created hopes for his return that he couldnt deliver. He married for the third time in 1961 and made his wife, Isabel Martà ­nez de Perà ³n, his vice president to start his final term, which had disastrous consequences after she assumed the presidency upon his death. Her incompetence encouraged Argentine generals to seize power and kick off the bloodshed and repression of the so-called Dirty War. Sources Alvarez, Garcia, Marcos. Là ­deres polà ­ticos del siglo XX en Amà ©rica Latina Rock, David. Argentina 1516-1987: From Spanish Colonization to Alfonsà ­nJuan Perà ³n Biography. Encyclopedia Brittanica.

Biography of Jacques Cartier, Early Explorer of Canada

Biography of Jacques Cartier, Early Explorer of Canada Jacques Cartier (December 31, 1491–September 1, 1557) was a French navigator sent by French King Francis I to the New World to find gold and diamonds and a new route to Asia. Cartier explored what became known as Newfoundland, the Magdalen Islands, Prince Edward Island, and the Gaspà © Peninsula, and was the first explorer to map the St. Lawrence River. He claimed what is now Canada for France. Fast Facts: Jacques Cartier Known For: French explorer who gave Canada its nameBorn: Dec. 31, 1491 in Saint-Malo, Brittany, FranceDied: Sept. 1, 1557 in Saint-MaloSpouse: Marie-Catherine des Granches Early Life Jacques Cartier was born on Dec. 31, 1491, in Saint-Malo, a historic French port on the coast of the English Channel. Cartier began to sail as a young man and earned a reputation as a highly-skilled navigator, a talent that would come in handy during his voyages across the Atlantic Ocean. He apparently made at least one voyage to the New World, exploring Brazil, before he led his three major North American voyages. These voyages- all to the St. Lawrence region of what is now Canada- came in 1534, 1535–1536, and 1541–1542. First Voyage In 1534 King  Francis I  of France decided to send an expedition to explore the so-called northern lands of the New World. Francis was hoping the expedition would find precious metals, jewels, spices, and a passage to Asia. Cartier was selected for the commission. With two ships and 61 crewmen, Cartier arrived off the barren shores of Newfoundland just 20 days after setting sail. He wrote, I am rather inclined to believe that this is the land God gave to Cain. The expedition entered what is today known as the Gulf of St. Lawrence by the Strait of Belle Isle, went south along the Magdalen Islands, and reached what are now the provinces of Prince Edward Island and New Brunswick. Going north to the Gaspà © peninsula, he met several hundred Iroquois from their village of Stadacona (now Quebec City), who were there to fish and hunt for seals. He planted a cross on the peninsula to claim the area for France, although he told Chief Donnacona it was just a landmark. The expedition captured two of Chief Donnaconas sons, Domagaya and Taignoagny, to take along as prisoners. They went through the strait separating Anticosti Island from the north shore but did not discover the St. Lawrence River before returning to France. Second Voyage Cartier set out on a larger expedition the next year, with 110 men and three ships adapted for river navigation. Donnaconas sons had told Cartier about the St. Lawrence River and the â€Å"Kingdom of the Saguenay† in an effort, no doubt, to get a trip home, and those became the objectives of the second voyage. The two former captives served as guides for this expedition. After a long sea crossing, the ships entered the Gulf of St. Lawrence and then went up the Canada River, later named the St. Lawrence River. Guided to Stadacona, the expedition decided to spend the winter there. But before winter set in, they traveled up the river to Hochelaga, the site of present-day Montreal. (The name Montreal comes from Mount Royal, a nearby mountain Cartier named for the King of France.) Returning to Stadacona, they faced deteriorating relations with the natives and a severe winter. Nearly a quarter of the crew died of scurvy, although Domagaya saved many men with a remedy made from evergreen bark and twigs. Tensions grew by spring, however, and the French feared being attacked. They seized 12 hostages, including Donnacona, Domagaya, and Taignoagny, and fled for home. Third Voyage Because of his hasty escape, Cartier could only report to the king that untold riches lay farther west and that a great river, said to be 2,000 miles long, possibly led to Asia. These and other reports, including some from the hostages, were so encouraging that King Francis decided on a huge colonizing expedition. He put military officer Jean-Franà §ois de la Rocque, Sieur de Roberval, in charge of the colonization plans, although the actual exploration was left to Cartier. War in Europe and the massive logistics for the colonization effort, including the difficulties of recruiting, slowed Roberval. Cartier, with 1,500 men, arrived in Canada a year ahead of him. His party settled at the bottom of the cliffs of Cap-Rouge, where they built forts. Cartier started a second trip to Hochelaga, but he turned back when he found that the route past the Lachine Rapids was too difficult. On his return, he found the colony under siege from the Stadacona natives. After a difficult winter, Cartier gathered drums filled with what he thought were gold, diamonds, and metal and started to sail for home. But his ships met Robervals fleet with the colonists, who had just arrived in what is now St. Johns, Newfoundland. Roberval ordered Cartier and his men to return to Cap-Rouge, but Cartier ignored the order and sailed for France with his cargo. When he arrived in France, he found that the load was really iron pyrite- also known as fools gold- and quartz. Robervals settlement efforts also failed. He and the colonists returned to France after experiencing one bitter winter. Death and Legacy While he was credited with exploring the St. Lawrence region, Cartiers reputation was tarnished by his harsh dealings with the Iroquois and by his abandoning the incoming colonists as he fled the New World. He returned to Saint-Malo but got no new commissions from the king. He died there on Sept. 1, 1557. Despite his failures, Jacques Cartier is credited as the first European explorer to chart the St. Lawrence River and to explore the Gulf of St. Lawrence. He also discovered Prince Edward Island and built a fort at Stadacona, where Quebec City stands today. And, in addition to providing the name for a mountain that gave birth to Montreal, he gave Canada its name when he misunderstood or misused the Iroquois word for village, kanata, as the name of a much broader area. Sources Jacques Cartier Biography. Biography.com.Jacques Cartier. History.com.Jacques Cartier: French Explorer. Encyclopedia Brittanica.

A risk assessment for FDI Research Paper Example | Topics and Well Written Essays - 1750 words

A risk assessment for FDI - Research Paper Example The present study would focus on risk management that centers on adopting methodical and steady strategies to administer all of the IT functions threats facing an organization. This paper identifies the problems facing FDI, such as cutbacks spearheaded by the CEO in the IT department in terms of budget and personnel, and which have resulted to a political infighting, whereby the top management of FDI is split on whether there needs to be cutbacks in internal IT functions in favor of outsourcing, or maintaining it as the core of the business. The mitigation strategies identified for FDI problems comprises, hiring an intermediary consulting firm that is independent of the internal politics that are going on concerning the state of IT functions. Moreover, the setting up of an audit committee would help to direct and check the internal functional transaction. Thus, they will be responsible for assessing business and IT functions risks. Furthermore, groups or concern parties will be desig nated as central points in the administering and directing of the organization risk assessment procedures. In addition, the paper elaborates on the important risks issues concerning IT functions when it comes to outsourcing. Finally, the paper presents the risk assessment for the company and validates the claims that IT functions outsourcing is presenting the organization with risk on IT outsourcing. Introduction Risk assessment, is the procedure of scheming quantitatively the probable damage plus monetary outlay, resulting from threats, susceptibility and by incidents impacting the collection of IT assets of an organization (Tipton & Nozaki, 2011). Information technology risk management is the essential process which aids organizations to attain new business transformations, future savings in IT and their IT systems, along with a rising reliance on delivery within the organization information systems. However, the adoption of IT functions and systems has resulted in risks related t o ICT, like strategic risks, operational risks, as well as technological risks (Bahli & Rivard, 2003). Therefore, IT risks management approaches and strategies, need to be developed and implemented within organizations. Accordingly, before implementing any action that would reduce the internal IT functions of an organization, there needs to be a coherent IT risk management entails IT governance, plus information security governance being developed. The aim of this paper is to conduct a risk assessment for FDI, in order to make a compelling case as to what value the IT department brings over that of an integrator that can provide services at 40 percent less annual cost. Discussion Organizational Asset Firstly, the major organizational asset for Fast Distribution, Inc. is information, and the firm has an extensive and expansive data center which helps in keeping pace with issues, such as S&P averages. Therefore, the organization information system helps the organization to collect kno wledge, in order to be utilized effectively. Secondly, the firm brand is a major organizational asset, especially after being recognized by Forbes magazine. Thirdly, innovation pushed forward by the well-honed management is also a critical organizational asset. Then there is human capital, whereby the company has over 3200 experienced and consistent employees. Organizational Risks One of the major risk associated with diminishing internal IT services in favor of outsourcing for FDI, is its exposure to vulnerability in security and strategic capability, especially from the CEO suggestion of an open market. Notably, there is always the possibility that one of the outsourcing company personnel or

The legalization of Marijuana Essay Example | Topics and Well Written Essays - 1250 words

The legalization of Marijuana - Essay Example In addition, the possibility of using the crop as a major cash crop to spur development among farmers poses an important economic opportunity worth exploration. Hayes (2013) is one of those who opposed to any move to legalize marijuana. In his article, â€Å"why Marijuana Shouldn’t Be Legalized,† he presents his reasons why he feels that marijuana should remain illegal in the country. Hayes begins by highlighting that he is one among the many people who have been impacted either directly or indirectly by marijuana smoking. He claims that he has many friends and family members who are addicts to weed smoking. In addition, he argues that he grew up in Oregon, a state notoriously known for weed smoking and brags about possessing the best weed in the country. Since weed, smoking is very prevalent in this state, the debate as to whether the state needs to legalize marijuana or not, often forms the center of debate every time elections come up. However, Hayes (2013) is worrie d that any move to legalize the use of marijuana in the country may have serious consequences. He begins by comparing the marijuana debate to the abortion issue in the in the 1970s, that ended in the Roe vs. Wade case, which culminated in the legalization of abortion. In this regard, Hayes point out that the debate regarding the legalization of marijuana might soon result in a ruling that might have serious consequences to the generation that is yet to come. Even though Hayes agrees with some of the benefits associated with smoking of marijuana in the country, he is very much worried of the side effects links to marijuana smoking. Hayes first major reason for opposing the legalization of marijuana in the country is linked to the fact that smoking or ingesting the weed can cause serious health issue, including lung cancer, high blood pressure, heart complications, maniac disorders, and mental impairment. In proving his claim, Hayes (2013) cited a research conducted by Roger Roffman o f the University of Washington who found that a majority of marijuana smokers suffer from the side effects of the smoking or ingestion of the weed. The professor found out that most marijuana smokers find themselves mentally impaired, which results in inability to think rationally. Another study conducted by Ruben Baler confirmed the earlier research conducted by Roffman by showing that the THC chemical substance found in marijuana is capable of corrupting the chemical activities of the brain, thereby resulting in mental impairment and the inability to reason rationally. Therefore, Hayes is very much worried that the legalization of marijuana in the country might increase preventable diseases among the youths in the country. In fact, he says that he does not want to imagine seeing a 23-year-old sitting comfortably smoking marijuana. Hayes (2013) would like to see these youths grow up in an environment free of marijuana smoking. This is only achievable by maintaining the illegal stat us of marijuana in the country. Hayes also points out that marijuana smoking has been linked to bad behaviors. In this regard, he noted that marijuana smokers are likely to commit crime due to their status of the mind. This implies that legalizing the weed might increase the number of smokers, which effectively increases the number of crime committed in the country.

ASDA Essay Example | Topics and Well Written Essays - 750 words

ASDA - Essay Example Management, another problem, was too busy putting up stores and playing or having fun hiding themselves from the realities of the daily store activities. The buying department buys what it wants without asking what the marketing department and the store managers their inputs as to what to buy, when to buy and how many they will buy There are too many red tapes. What should Archie Norman do Archie Norman should talk (Elliott et al, 2002) with some key personnel of the company, from the top management down to the lowest ranking employees. He should also ask questions from walk in customers and passersby why the will or will buy or what they think of the company. Based on these facts, he will now come up with counter measures that will bring back the customers and the morale of the employees. The red tapes must be removed by reducing or terminating redundant top management people. He must help bring up the declining stock market price of ASDA shares (Exhibit 3) by institutionalizing major reforms in inter-departmental communication. What changes should Norman make, when, and in what order should be make them Archie Norman must institute many drastic changes NOW, not tomorrow, to improve the financial performance of ASDA. Most of its store outlets must lower their selling prices to bring back droves of its former loyal customers who could not afford the sudden increase in prices.The ASDA increased its upscale offerings to corner the rich client's market segment. The rich clients prefer to shop with upscale store which carried high end brands. A few branches of ASDA located near rich neighborhoods can still continue with its upscale offerings to continue serving its rich clients. Another change that Archie Norman will have to do is to call a general meeting of all its rank and file employees. The financial problem of the company will be brought out and each will submit before the meeting ends their comments, suggestions, and complaints.A select committee will be formed composed of the managers of each branch and other upper level management staff. They will now come up with projected (or forecasted) income statements and balance sheets. The forecast will be brainstormed by the different departments involved such as the finance department ( to give assurance that enough cash inflow will be available to pay its obligations when they become due), the buying department ( the buying department must only buy what the marketing department asks them to buy), marketing department ( the marketing department will make sales forecast based on its historical (past) sales trend and its new and more vigorous promotional ventures ( advertisements in the tri-media [ radio, t elevision, newspaper] to drum up sales), store managers ( each store is treated a cost center meaning they have to forecast their own sales and expenses and to explain why there is an increase or decrease in the assets, liabilities, capital, income and expenses for each month).Those top manager who have not performed well with no hope of improving will be retrenched after reviewing the results of the psychological tests given to them.All ASDA stores will now have a fast food corner. Since the customers have declined for the past few years ending 1991( Exibibit 4 sales per square foot of only 519), A fast food chain that will rival Mcdonalds inside an ASDA store will cater to

Environmental analysis Essay Example for Free

Environmental analysis Essay Rivalry Competition in the US video rental industry is fierce. There are actually several different segments of players within the industry, like rentals who establish physical store locations and rentals who serve mail-orders, but these different segments are competing to gain the same market share. Blockbuster reveled that the business actually has a small profit margin, due to the high cost of building and equipment maintenance. Furthermore, the movie rental industry has a stagnant market condition, or in simple words, the market does not reveal any meaningful growth within the years. This means the only way to grow is by taking away a piece of competitors’ market share. Thus, competition is s serious issue for Blockbuster because in one hand, the company cannot afford to loose more market share due to its minimum profit margin, and in the other hand, Blockbuster would also need to experience some kind of revenue growth. Ironically, competitors of Blockbuster also possess the same obsession. As a result, price war is the only way to determine which player would lead the market. Unfortunately, most of the players in the industry has already sustain heavy operational and maintenance that they cannot afford to reduce rental prices. In addition, most of these players have also minimum promotion budget because of the small profit margin. Today, competition industry enters a stage where all the players are stagnant in most of its departments (Brem, 2002). Not all movie rental industry can survive in a long term, especially if the industry is online. With the recent tightening in the market, some executive and investor are challenging Blockbuster.com to show some results: higher revenues, more customers, perhaps even a profit. This is should become tough news for Blockbuster. com who have spent most of their money on expensive advertisements, PR campaigns, or websites that look attractive. The full integration of Blockbuster. com online and in-store programs planned for next year will enable them to provide their customers, young and old, with unmatched convenience, service, selection and value. If a customer is in their store and wants to return a movie they rented online, Blockbuster.com will be able to accommodate them. If a member rents primarily in-store, but wants a hard-to-find title Blockbuster. com does not typically carry in store, they will be able to go online and get it. It is a matter of maximizing convenience and choice (â€Å"About Blockbuster. com†, 2006). Blockbuster has not been watching these developments lazily. It has launched its own online rental service in response to the competition, despite the set-up costs and the fact that it could take revenue away from its retail operation. It has also introduced a number of initiatives, such as a part-exchange deal on VHS tapes, and is currently exploring offering an in-store download service. †¢ Buyer Power Due to the stagnant market and the need for huge economies of scale to reach profit, buyers of the video rental industry has quite an influential power. In a nutshell, by choosing to go to which rentals, buyers will determine which one will reach profit within the financial period and which one will fall below targets. The increasing use of Internet becomes the power of buyers that soon force Blockbuster to provide online services. To change itself from a zone of movie rental store into an â€Å"anywhere-anytime† entertainment destination that eventually will enable customers to rent, buy or trade movies and games, new or used, in-store and online, Blockbuster initiatives to continues their accomplishment as the online rental service company (â€Å"Blockbuster goes broadband, streams movies to TV†, 2001). Blockbuster. com becomes the business through information technology (I. T. ) marketing. Because of the online marketing Blockbuster can live and breathe. They can get more competitive, lower their costs, and provide better service through continuous improvement of the I. T. marketing (â€Å"BBI: Profile for BLOCKBUSTER INC. †, 2006). However, as online retail, marketing efforts of Blockbuster. com could be even more effective if they asked the consumer for a dash of personal information. So far, businesses were hoping that personalization technology would serve as the equivalent of a best friend who just happened to have all the same tastes in products and services. More consumers are choosing to rent online, which has no late fees and have the movies mailed to them. It makes Blockbuster. com has increased their membership (â€Å"Blockbuster goes broadband, streams movies to TV†, 2001). The only way for movie-rental stores to continue operations is to rise to the challenge and shift their business model to stay practical. To develop a substantial share of the online rental business by the end of next year, Blockbuster. com is providing rental plan and their practical understanding marketing. It should help Blockbuster. com to be more successful in the next period. Movie distributors and the large chains, such as Blockbuster, Inc.directly negotiate revenue-sharing agreements covering most titles distributed by the upstream (â€Å"BBI: Profile for BLOCKBUSTER INC. †, 2006). Personalization and community features are very important. Blockbuster. com should allow film fans to rate films and write reviews to help inform other users. In addition, Blockbuster. com need to have a management team with bags of expertise, which they believe differentiates us from the competition. †¢ Supplier Power Suppliers of the industry generally have little power over the Blockbuster. The prices of inputs are nearly identical for most suppliers and there is no price discrimination because of the widely available substitutes. †¢ Threats of Substitutes The video rental industry is actually facing quite significant threats from various substitutes. Examples of substitutes are: pay-per-view, video-on-demand, streaming on-line videos, etc. All of these alternatives are delivering the same product in a quite similar quality, which means that they contribute notably to the tension within the video rental industry (‘Videotape Rental’, 2004). Barriers of EntryAnalysis of the industry indicated that Blockbuster is actually enjoying significant level of entry barriers. First, as mentioned earlier, the industry generally has a small profit margin, which means that a huge economic of scale is required to create a profitable business. This is caused by the high operational and maintenance costs, profit sharing agreement with studios, etc. Second, Blockbuster enjoyed a positive image due to its long-time presence and its popularity within the US market. Both of these factors ensured the triumph of Blockbuster against any newcomer. Most of these conditions however, are now becoming obsolete. This is true partly due to the presence of internet. As internet shopping becomes more popular, mail-order rentals like Netflix gain notable attention from the market. In addition, Blockbuster made the mistake of not providing enough copies of popular and recent movies, which ultimately get customers to think of going to alternative rentals. Another factor that reduces the entry barrier is the popularity of DCDs over the old VHS which no longer require negotiating revenue gain agreements with studios (Brem, 2002; Wagner, 2003).